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There are three variants of CNN International, one broadcasting to Europe from London, another broadcasting to Asia, and a third to the Americas. Occasionally CNNI draws from the main CNN feed for news coverage and for programmes such as Larry King Live. In rare circumstances, the CNN domestic U.S. network will turn to CNNI newscasts (primarily, when major international news breaks during the night-time in the U.S.).
The international aspect of the channel is symbolised by a small spinning globe next to the standard CNN logo.
The network began in the early 1990s, primarily broadcasting to American tourists in hotels. The early studios in Atlanta were tucked away in various corners of the CNN Center, and the newsroom lacked even a digital clock. But in 1994, a major new newsroom and studio complex was built, as CNN decided to compete against the BBC World Service by offering a network that was American, but more internationally-oriented. However, it is sometimes accused of to be too patriotic.
In the U.S., it shares a cable slot with the soon to be defunct CNNfn financial channel. CNNI broadcasts during non-market hours and the weekends.