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The comic strip originally revolved around the engineer Dilbert and his pet dog Dogbert, with most action taking place in their home. Many plots revolved around Dilbert's engineer nature or his bizarre inventions. These alternated with plots based on Dogbert's megalomaniacal ambitions. Later on the location of most of the action moved to Dilbert's workplace at a large technology company, and the strip started to satirize IT workplace and company issues. The comic strip's popular success is attributable to its workplace setting and themes, which are familiar to a large and appreciative audience.
Dilbert portrays corporate culture as a Kafkaesque world of bureaucracy for its own sake and office politics that stand in the way of productivity, where employees' skills and efforts are not rewarded, and busy work praised. Much of the humor emerges as we see the characters making obviously ridiculous decisions that are natural reactions to mis managementManagement (from Old French, "menagement" "the art of conducting, directing", from Latin "manum agere" "lead by the hand") characterises the process of leading and directing all or part of an organization, often a business, through the deployment and mani.
Themes explored include:
Dilbert is the main character in the comic strip. He graduated from the Massachusetts Institute of Technology and is an engineer. Although his ideas are typically sensible and revolutionary, they are seldom carried out because of his powerlessness. Dilbert usually has no visible mouth or eyes, and in all but the early strips his tie usually points upward. While Adams has offered no definitive explanation for this, he has explained the tie at least as a further example of Dilbert's lack of power over his environment. In more recent strips the mouth has been drawn on occasion when Dilbert is eating, surprised, furious, or nervous, and in the TV series his mouth is drawn when he is speaking. Many of the other "-berts" look very much like he does, with glasses and no mouth (with the exception of Ratbert).