| Index: > A B C D E F G H I J K L M N O P Q R S T U V W X Y Z |
|
|||||
He was so devoted, in fact, that in 1900 he had convinced David Abercrombie to let him buy into the business and become a partner. By 1904, the shop (which by now had moved to 314 Broadway) was incorporated and the name was officially changed to Abercrombie & Fitch Co.
Both David Abercrombie and Ezra Fitch were stubborn, hot-tempered men, and they had vastly different views about the future of their business. Abercrombie was more conservative, content to continue the store as it was, selling professional gear to professional outdoorsmen. Fitch, on the other hand, was more of a visionary. He was positive that the future of the business lay in expansion, selling the outdoors and its delights to more of the general public. Long arguments between the two men ensued. Inevitably, the partnership came to an end, and David Abercrombie resigned in 1907.