Home > Merger
:This page deals with the combination of two companies into one. For information about other uses of the word "merge", see merge.In business or economics a merger is a combination of two companies into one larger company. Such actions are commonly voluntary and often involve stock swap. A merger can resemble a takeover but result in a new company name (often combining the names of the original companies) and in new branding; in some cases, terming the combination a "merger" rather than an acquisition is done purely for political or marketing reasons.
1 Classifications of mergers
- Horizontal mergers take place where the two merging companies both produce similar product in the same industry.
- Vertical mergers occur when two firms, each working at different stages in the production of the same good, combine.
- Conglomerate mergers take place when the two firms operate in different industries.
A unique type of merger called a reverse merger is used as a way of going public without the expense and time required by an IPO.
2 Issues
The occurrence of a merger often raises concerns in anti-trust circles. Devices such as the Herfindahl index can analyze the impact of a merger on a market and what, if any, action could prevent it. Regulatory bodies such as the European Commission and the United States Department of Justice may investigate anti-trust cases for monopoliesAlternate use: Monopoly (game In economics, a monopoly (from the Greek monos one + polein to sell) is defined as a market situation where there is only one provider of a product or service. Monopolies are characterized by a lack of economic competition fo dangers, and have the power to block mergers.
The completion of a merger does not ensure the success of the resulting organization; indeed, many (in some industries, the majority) mergers result in a net loss of value due to problems. Correcting problems caused by incompatibility—whether of technology, equipment, or corporate culture— diverts resources away from new investment, and these problems may be exacerbated by inadequate research or by concealment of losses or liabilities at one of the partners. Overlapping subsidiaries or redundant staff may be allowed to continue, creating inefficiency, and conversely the new management may cut too many operations or personnel, losing expertise and disrupting employee culture. These problems are similar to those encountered in takeovers. For the merger to not be considered a failure, it must increase shareholder value faster then if the companies were separate, or prevent the deterioration of shareholder value more then if the companies were separate.
3 Major mergers since 1990
- AOL Time WarnerTime Warner Inc. is the world's largest media company with major Internet, publishing, film, telecommunications and television divisions. The company is headquartered in New York City, New York, United States. History Time Warner was created through the m; America OnlineAmerica Online or AOL for short, is a corporate online service provider and internet service provider ( ISP). AOL is owned by Time Warner, which uses the NYSE stock symbol "TWX". Today, America Online is perhaps best known for being an ISP. AOL's main com and Time WarnerTime Warner Inc. is the world's largest media company with major Internet, publishing, film, telecommunications and television divisions. The company is headquartered in New York City, New York, United States. History Time Warner was created through the m
- Bank of AmericaBank of America BofA NYSE:BAC) is the largest bank in the United States of America, in terms of deposits. It is owned by Bank of America Corp. based in Charlotte, North Carolina. History Bank of America Corp. was formed by the merger of NationsBank Corp.; with FleetBoston FinancialFleetBoston Financial was a Boston, Massachusetts-based bank created in 1999 by the merger of Fleet Financial Group and BankBoston. In 2004 it merged with Bank of America; all its bank branches were given the Bank of America logo. In its time it was the s
- ChevronTexacoChevronTexaco Corporation ( NYSE:CVX) ranks among the world's largest and most competitive global energy companies. Headquartered in San Ramon, California and active in more than 180 countries, it is engaged in every aspect of the oil and gas industry, in; Chevron and Texaco
- Citigroup; Citicorp and Travelers Group
- DaimlerChrysler; Daimler Benz and Chrysler (Announced May 1998 - Final 1998)
- ExxonMobil; Exxon and Mobil Oil (Dec. 1998)
- Hewlett-Packard; with Compaq (Announced Sept. 2001 - Final May 2002)
- Kmart; with Sears, Roebuck (Announced Nov. 17, 2004 - not yet final)
- Monsanto; with Pharmacia & Upjohn
- NBC Universal; NBC and Universal
- Pfizer; with Warner-Lambert
- Total; with Petrofina, and Elf Aquitaine
- Union Pacific Railroad; with Southern Pacific Railroad
- Verizon; Bell Atlantic, GTE, and AirTouch Cellular
- Vivendi Universal; Vivendi and Universal
- Vodafone; with Mannesmann