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Nissan (日産) is a Japanese automobile maker.
From 1932 to 1983, they also used the trademark Datsun. Their head offices are in the Ginza area of Chuo-ku, Tokyo, Japan. Nissan plans to move their headquarters to Yokohama, Kanagawa by 2010; the headquarters will start construction in 2007.
Nissan used to be Japan's second-largest car company, after Toyota, but it has dropped to third in size after Honda. Due to financial problems throughout the 1990s (to the point where most believe an AmericanThe United States of America also referred to as the United States U. America ¹ or the States is a federal republic in central North America, stretching from the Atlantic in the east to the Pacific Ocean in the west. It shares land borders with Canada in company in a similarly bad financial state would have ceased trading), the FrenchThe French Republic or France ( French: Republique francaise or France is a country whose metropolitan territory is located in western Europe, and which is further made up of a collection of overseas islands and territories located in other continents. company RenaultRenault S. is a French vehicle manufacturer producing small to upper-midsize cars, vans, buses and trucks. Renault is properly pronounced "Rhen-oh" but some people incorrectly pronounce it "Reh-nought". Renault is known for car concepts like the Renault 1 took a large shareholding in the company and installed Carlos Ghosn as president, the first non-Japanese person to run a Japanese car company ( MazdaThis article is about the automobile maker. For the Zoroastrian god, see Ahura Mazda. Mazda was also a brand of light bulbs. Mazda Millenia luxury sedan. Mazda Motor Corporation is an automobile maker based in Hiroshima, Japan. History Mazda Motors derive was run by an American, Mark Fields —now run by Lewis BoothLewis Booth is president, Asia Pacific and Africa Operations for Ford Motor Company as of January 1, 2000. In this role, he has operational responsibility for South Africa, Australia, New Zealand and India and for developing Fords strategy in the Asia-Pac of EnglandEngland is the largest, the most populous, and the most densely populated of the four " Home Nations" which make up the United Kingdom of Great Britain and Northern Ireland (UK). Occupying the south-eastern portion of the island of Great Britain, England—and MitsubishiMitsubishi Motors Corporation (in Japanese: , in romaji Mitsubishi Jidosha Kogyo Kabushiki Kaisha) is a Japanese automobile company, manufacturing an extensive range of cars and trucks (see Fuso). Mitsubishis are manufactured globally and exported into mo was run by a German, Rolf Eckrodt ).
In 1914, the Kwaishinsha Motorcar Works (快進自動車工場), established three years earlier, in Azabu-Hiroo District in Tokyo, built the first DAT. The new car's name being the acronym of the company's partners' surnames:
The Works was renamed to Kwaishinsha Motorcar Co. in 1918, and again, in 1925, to DAT Motorcar Co.
The next year, the Tokyo-based company merged with the Osaka-based Jitsuyo Jidosha Co., Ltd. (実用自動車製造株式会社) (established 1919) as DAT Automobile Manufacturing Co. Ltd. (ダット自動車製造株式会社, Dat Jidosha Seizo Kabushiki-Kaisha) in Osaka until 1932. In 1931, the first DATSON—meaning "Son of DAT"—was produced. However, the last syllable was changed to "sun", because "son" also means "loss" (損) in Japanese.
In 1933, the company name was Nipponized to Jidosha-Seizo Co. Ltd. (自動車製造株式会社, "Automobile Manufacturing Co. Ltd.") and moved to Yokohama. The company became Nissan Motor Co., Ltd. (日産自動車, Nissan Jidosha Kaisha) on June 1, 1934, and was founded by Yoshisuke Aikawa . For two years ( 1947 to 1948) the company was briefly called Nissan Heavy Industries Corp. (日産重工業).
In 1966, Nissan merged with the Prince Motor Company, bringing into its range more upmarket cars, including the Skyline and Gloria. The Prince name was eventually abandoned, with successive Skylines and Glorias bearing the Nissan name. Nissan would introduce a new luxury brand for the US market in the late 1980s called Infiniti.
In the wake of the fuel crisis , Nissan became one of the world's largest exporters of automobiles and set up new factories in Mexico and Australia.
The firm established assembly operations in the United States in the early 1980s, with a plant in Smyrna, Tennessee. This facility at first built only trucks, but has since been expanded to produce several car lines. An engine plant in Decherd, Tennessee followed, and most recently a second assembly plant in Canton, Mississippi. A plant in Sunderland, UK was added in the mid-1980s.
However, financial difficulties in Australia in the late 1980s caused Nissan to cease production there.
The company's head office is now in Tokyo but will move back to Yokohama in 2010.
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