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Home > Simon & Schuster, Inc.



Jean-François Millet
Le Semeur (The Sower)


Simon & Schuster logo, circa 1961.
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Simon & Schuster is a publishing house founded in 1924 by Richard L. Simon and Max Schuster , notable for its publication of Crossword puzzle books.

Crossword puzzles first appeared in the New York World in 1913. By 1924, they had been a weekly feature for many years. According to Frederick Lewis Allen 's Only Yesterday: An Informal History of the 1920's Simon's aunt, a crossword devotee, asked him whether there was a book of these puzzles that she could give to a friend. Simon discovered that none had been published, and, with Schuster, launched a company to exploit the opportunity.

Their first book was marketed cleverly. To attract attention, it came with a pencil attached to it. Their advertising campaign implied that it was about to become a new fad:

1921—Coué
1922—Mah Jong
1923—Bananas
1924—THE CROSSWORD-PUZZLE BOOK

The ad proved prophetic, and crossword puzzles were indeed the craze of 1924.

Simon & Schuster soon became a publisher of books of all kinds, and currently publishes over two thousand titles annually under thirty five different imprints.

In 1939, with Robert Fair de Graff, Simon & Schuster founded Pocket Books, America's first paperback publisher.

Simon & Schuster continues to be the preeminent U. S. publisher of crossword puzzle books.

Simon & Schuster is currently a division of media giant Viacom International Inc.

The familiar Simon & Schuster logotype is based on Millet's seminal painting "The Sower."

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